Bobbi Brown JLP Campaign

Art direction for a new Bobbi Brown campaign merging 2 different collections (the Beach Metals collection and the Molten Drama, see images on the left), to be featured in John Lewis store and website.

For their collections, Bobbi Brown was inspired by the golden day of summer and the beachside which I used and translated in the art direction, using glitter powder and light sand to represent the summery glowing sand.

This shot has been used on a litho visual for the launch units in the John Lewis store and also for online banners on johnlewis.com

My role on this project:

Art Direction
Selecting decor and props
Directing photoshoot
Collaborating with the photography team